Inspire Oakland
Billboards belong to the community.
2010–Present
- Founder · Program Design · Visual & Community Design
Every display in this city tells a story.Priced out, it was never ours to tell.15+ years of lifting diverse voices 60 feet wide.
//ST
Reclaiming the skyline.
Every year, BRIDGEGOOD asks Bay Area creatives one question: What about Oakland inspires you? Their answers deserve the same stage as any brand, so BRIDGEGOOD covers the cost: $50,000 in media a year, $800,000 across sixteen years, all of it free to students. Artists keep their work and their name. On International Boulevard, a kid waiting for the bus glances up and sees a face from their community. They start picturing an answer of their own.
- Launching Bay Area creative careers.
- Uplifting 500+ student artists.
- Showcasing 140+ public works.
- Earning 104M+ public impressions.
- Transforming 43 neighborhood bus benches.
- Brightening 35 Oakland intersections.
- Lighting up forty 60-foot screens.
- Investing $800K in student visibility.
- Supporting design education for 16 years.